The State of Salesforce for Higher Ed 2020 Report

by Cloud for Good

Today, higher education institutions are competing for fewer students. The National Student Clearinghouse Research Center reported that in 2019, 250,000 fewer students enrolled in college than just one year ago! With fewer students attending college and declining student retention and graduation rates, Higher Ed relies on alumni and donor relations more than ever!

How do institutions grab the attention of prospective students and guide them through enrollment, graduation, and beyond? How does Higher Ed supercharge Salesforce to achieve the most success?


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Mogli SMS & WhatsApp for Higher Ed

If you work in education, Mogli is the ideal solution on Salesforce communicating with students throughout their entire lifecycle.

Reach students around the world with either SMS or WhatsApp, whether you work in recruiting, admissions, student success, or alumni and donor relations! Even when students graduate and their emails change, their mobile numbers remain the same.

A few possibilities:

  • Surveys allow you to collect meaningful data for lead capture or student surveys.
  • Chatbot automations enable you to provide prospective, current, and graduated students with specific information and guidance.
  • At any time, students or faculty can hop into a 1:1 chat to answer questions or open a personalized conversation.
  • Push reminders and status updates via bulk sends are valuable in a variety of campaigns, from open house invitations, course registration deadlines, financial aid status alerts, snow day announcements, or alumni party invitations.
  • Build automations that do the heavy lifting for your teams, including analyzing text form responses before handing off students from recruiting to admissions.
Mogli SMS & WhatsApp Salesforce Flow for Higher Ed


Mogli SMS & WhatsApp Salesforce Flow for Higher Ed Recruiting  & Admissions



A Few Mogli Higher Ed Clients